HalfPrice

The AVA TECH team implemented a large-scale lighting project for a new HalfPrice store in Odesa. Managing a 3,359 sq.m facility required an adaptable lighting system that works effectively with a diverse product range – from textiles to home accessories. The project was delivered in strict accordance with the retailer’s corporate visual merchandising standards and focused on high energy efficiency.

• Lighting design for a 3,359 sq.m retail space.

• Ensuring high-quality presentation of diverse product categories within a single environment.

• Project delivery within tight deadlines and defined budget constraints.

• Creating lighting scenarios to improve customer navigation throughout the large-scale sales floor.

• Lighting concept development and full technical lighting design.

• Installation and supply of equipment according to the store opening schedule.

• Professional accenting: utilising track systems to highlight key zones and guide customer flow.

• Light uniformity calculations to prevent “blind spots” in the deeper areas of the store.

• Comfortable and uniform lighting throughout the entire retail space.

• Enhanced product presentation and natural colour rendering.

• Reduced energy consumption through the implementation of high-efficiency LED solutions.

• Effective visual navigation: light accents help customers intuitively navigate the 3,000+ sq.m area and find departments more quickly.